Valdepeñas Wine Tasting
For Wine Trade, Chefs, Sommeliers and Media Only.
Montreal, Newtown Lounge
Thursday February 2, 2012
11 am – 2 pm
To R.S.V.P. please contact media@cravepr.com

Toronto Food Festivals, Fairs and Fundraisers
Harbourfront Hot & Spicy Food Festival – September
Conscious Food Festival – August
Eat to the Beat (in support of Willow Breast Cancer Support Canada) – October
Food Truck Eats – Summer
Toronto’s Festival of Beer – August
Vegetarian Food Fair - September
Chef’s Challenge for a Cure (Featuring Bobby Flay in 2011- in support of Women’s Cancer Research, Mount Sinai Hospital) – November
Toronto Taste (Second Harvest) – June
Annual Picnic at the Brickworks – October
Taste of the Danforth – August
The Stop’s What’s On The Table – November
Salut Wine + Food Festival – May
Brickworks Underground Market – September, October – NEW!
Summerlicious & Winterlicious

Toronto Food-related Trade and Consumer Shows
Canada’s Baking and Sweet Show – October
Delicious Food Show – October
Gourmet Food and Wine Expo – November
CRFA Expo – May 2012
Good Food Festival and Market – May 2012
Toronto Wine and Cheese Show – March 2012
Green Living Show – April
Toronto Wine & Spirit Festival – June
Toronto Ribfest – June
Canadian Health Food Expo – October
Grocery Innovations Show – October
SIAL Canada (Toronto/Montreal) – May
Bakery Showcase (Baking Assoc. of Canada) – May

1 Tbsp Ground Chia Seeds (I used Salba)
1/2 cup Brown Rice Flour
1/2 cup Quinoa Flour
1/2 cup Arrowroot Flour or Tapioca Flour
2 tsp Cinnamon
1/2 tsp Nutmeg
2 tsp Baking soda
1/2 tsp Salt

15 oz can of Pure Organic Pumpkin
2 Eggs
1/4 cup Olive Oil
1/4 cup of Agave
1/4 cup of Maple Syrup
1 Tbsp Vanilla
1/2 cup of chopped Pecans or Walnuts

Instructions: Mix dry ingredients into wet. Fold in nuts. Line 12 muffins cups. Bake at 325-350 for 35 minutes.

The Globe and Mail’s Food Policy Reporter, Jessica Leeder, wrote about the lack of vendors to sell at Farmers’ markets in Manitoba and Saskatchewan. Apparently, there just aren’t enough small vendors available to rent out stalls at local farmers’ markets. Read the full article here.

Jennifer Bain at the Toronto Star wrote about the foods she found at The CNE: Where to find 30 foods on a stick. I made the annual pilgrimage to the CNE as a child and the pogo stick and candy floss were always a highlight.

The Globe and Mail’s Lucy Waverman wrote about a recent trip to New York City and where she ate at Red Rooster in Harlem, Marcus Samuelsson’s joyous new restaurant, and The Dutch. Check out her recipes for Fried Yardbird and The Dutch’s Dirty Rice.

Rebecca Tucker at the National Post test drove a Le Creuset Dutch Oven. I use a KitchenAid Dutch Oven to bake Jim Lahey’s No Knead Bread. I also bought a Le Creuset grill pan in sage green at a Florida outlet shop earlier this year. It’s quickly become my most favourite cooking tool and is easier than making my way to the rooftop bbq.

To get your product noticed, a creative approach works best…and product samples, great photography and a strong holiday “news hook” are vital. It’s important to catch the reporter’s attention as there is a great deal of competition to get gift ideas featured and limited editorial space. The right positioning is also important – is your product or service a gift for dad, mom, him or her, kids or for hostess, an “ultimate fantasy gift,” a gift for a foodie, or perhaps a “gift under $25″? These are some of the typical categories that reporters cover.

Many reporters collect ideas throughout the year, so it’s never too early to start planning your holiday PR campaign. Contact Crave PR to discuss your holiday gift guide plans.

Fallen Rock Productions in association with its title sponsor, Effort Trust, is bringing the Tony Award and Pulitzer Prize–winning musical, RENT to Toronto’s Bathurst Street Theatre. All proceeds from RENT will be donated to the Pediatric Oncology Group of Ontario (POGO), a charitable organization dedicated to helping children with cancer and their families across Ontario.

RENT is a rock musical with music and lyrics by Jonathan Larson, based on Giacomo Puccini’s opera La Bohème. It tells the story of a group of impoverished young artists and musicians struggling to survive and create in New York’s Lower East Side in the thriving days of Bohemian Alphabet City, under the shadow of AIDS.

RENT opens June 14 and runs through June 18 at the Bathurst Street Theatre in Toronto.

Artistic Director and Fallen Rock Co-Founder Jason Spetter has assembled some of the most talented and up-and-coming performers in the city. “Through its powerful rock score, RENT explores the lives of a community of young artists who choose to celebrate life while coping with disease and poverty,” said Spetter.

This is Fallen Rock’s 9th annual show. Since 2003, Fallen Rock has donated over $350,000 to various charitable causes through its theatrical productions. Previous Fallen Rock productions include  “West Side Story”, “Little Shop of Horrors,” “Grease”, “Joseph and the Amazing Technicolor Dreamcoat”, “Beauty and the Beast”, “The Wizard of Oz” and last year’s production, “The 25th Annual Putnam County Spelling Bee.”

“Despite its gritty setting, RENT offers a universal message of hope, love and survival – a message we hope to give to kids with cancer by donating profits from RENT to the Pediatric Oncology Group of Ontario,” said Eric Weisz, executive producer and co-founder of Fallen Rock Productions.

Who:     Fallen Rock Productions presents RENT as its 2011 musical theatre event. All profits from RENT will be donated to the Pediatric Oncology Group of Ontario (POGO).

When:    June 14-18, 2011

Where:     Bathurst Street Theatre, 736 Bathurst Street, Toronto

Tickets:      On Sale Now!
Tickets range from $25 to $55.
Tickets available through the University of Toronto Box Office www.uofttix.ca or by calling 416-978-8849.

About Fallen Rock Productions
Founded in 2003 by two friends, Eric Weisz and Jason Spetter, Fallen Rock Productions provides emerging artists with a forum to showcase their talents by producing quality musical theatre that benefits important causes. For more information, visit http://www.fallenrock.ca.

Join their Facebook page:
http://www.facebook.com/FallenRockProductions

About the Pediatric Oncology Group of Ontario (POGO)
Founded in 1983, the Pediatric Oncology Group of Ontario is a leader in developing exemplary and highly coordinated systems of childhood cancer care and control, and is the official advisor to the Ministry of Health and Long-Term Care on these issues. Through healthcare innovation, survivor care, financial assistance for families, population data, policy development, research and education, POGO has created a highly integrated and seamless pediatric cancer system that supports children and families. Because cancer-free doesn’t mean the end of the journey, POGO is there from diagnosis through treatment and beyond. For more information, please visit www.pogo.ca.

Saskia Brussaard, president of Crave PR, will be attending the trade show. To book a meeting with Saskia, contact saskia@cravepr.com.

About SIAL Canada

SIAL Canada is an international tradeshow dedicated to food industry professionals which targets the North American market. Each year, over 530 agrifood exhibitors and 12,000 professionals come together for this uniting event.

We’re excited to learn about innovative ideas and breaking trends in the agri-food industry!

At Crave PR, we can develop and write the content for you.  News Canada is very effective for distributing branded recipes, as well as interesting and helpful tips and articles about your product,  service, charity, health issue/study or industry.  We work closely with News Canada to distribute your content helping to get your brand noticed.  Contact us today for more information about Back to School and Holiday insertions.

http://www.canadiangrocer.com/top-stories/ccgd-shuts-down-biggest-members-sign-up-with-retail-council-of-canada-3982